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orfi-media-blog-brand-voice-ultimate-guide

Brand Voice: Orfi Media’s Ultimate Guide

  You might know what your company’s personality is. But does your audience? It’s an important question, and often the answer is obscure. For no matter how much time – and money – you’ve invested into setting your brand guidelines, goals and ethics, and regardless of how well...

Banging Brand Hashtag United

Banging brands: Hashtag United

  Sports brands are recognisable across the globe. But not every team has the history and fan support of Manchester United, Real Madrid or LA Lakers. Some have to work a little harder for oxygen in such a competitive field. In Banging Brands, we take a...

What is killing design?

Is design dying? Of course not!

  https://www.youtube.com/watch?v=Rpz22G2dVZ0 There’s been a question floating around the graphic design industry, especially among freelancers. Is design dying? And if so, why? People are talking about problems they face. Lack of funds. Dwindling opportunities. Cheap clients. Cheaper designers using sites such as Fiverr to sell their wares....

Orfi Media Las Vegas Lights

Banging brands: Las Vegas Lights FC

  Sports brands are recognisable across the globe. But not every team has the history and fan support of Manchester United, Real Madrid or LA Lakers. Some have to work a little harder for oxygen in such a competitive field. In Banging Brands, we take a...

UX v UI: What's the difference?

UI v UX: What’s the difference?

  Repeat after me: UI is not UX. UI is not UX. UI is not UX. Every industry has its jargon, and even for experts it can get confusing. Marketing is no different. UI and UX are two such terms that often get people in a muddle....

Jonas Urbonas social media strategy Orfi Media

Social strategy: Jonas Urbonas’ top 10 tips

  Social media is the great equaliser. No matter the size of your company, it connects you to your audience – a few quick clicks and you’re talking to the people that you rely on to make your company successful. And the glory of it is its simplicity....

5 reasons Social Media Helps

SEO: 5 reasons social media helps you rank in Google

  It's always great to have friends, and here at Orfi Media we have loads. Today we have a guest post from our pal Matt Pyke, founder of Fly High Media.   There are between 500 – 600 algorithm changes in Google each year. This is quite astounding...

Social media overload: Quality over quantity

Social media overload: Quality over quantity

  We’ve all been there. Sat on your social media channel of choice, a post pops up from a person or brand. It’s the seventh time you’ve seen them post that day. You’re angry. *Unfollow*. Or how about this one. Every time you open Twitter or Facebook, you...

Creative copywriting: Hype v Storytelling

Creative copywriting: Hype v Storytelling

  We need to talk about copywriting. It’s so important for your company – regardless of what you hear about modern consumption of news and views. Last week we wrote about the increasing importance of video, and how good videography is so effective at driving brand engagement. And...