You might know what your company’s personality is. But does your audience? It’s an important question, and often the answer is obscure. For no matter how much time – and money – you’ve invested into setting your brand guidelines, goals and ethics, and regardless of how well...
When it comes to esports, China is big business. In England, there’s few more lucrative industries than football – and the Premier League most of all. So, want to know what would mark an exciting development for British esports? How about a collaboration between a...
Sports brands are recognisable across the globe. But not every team has the history and fan support of Manchester United, Real Madrid or LA Lakers. Some have to work a little harder for oxygen in such a competitive field. In Banging Brands, we take a...
The Orfi Media team is looking to invite an enthusiastic, creative, all-rounder graphic designer to join our small team in the heart of Manchester to challenge how sports, esports, health, fitness and tech organisations approach digital marketing, branding and use storytelling to spread their message. As...
The New Year is here, and of course that means back to work across the country, including for the Orfi Media team. And now that we've had a week to get our feet back under our desks, we want to take a moment to look back,...
https://www.youtube.com/watch?v=Rpz22G2dVZ0 There’s been a question floating around the graphic design industry, especially among freelancers. Is design dying? And if so, why? People are talking about problems they face. Lack of funds. Dwindling opportunities. Cheap clients. Cheaper designers using sites such as Fiverr to sell their wares....
Sports brands are recognisable across the globe. But not every team has the history and fan support of Manchester United, Real Madrid or LA Lakers. Some have to work a little harder for oxygen in such a competitive field. In Banging Brands, we take a...
Repeat after me: UI is not UX. UI is not UX. UI is not UX. Every industry has its jargon, and even for experts it can get confusing. Marketing is no different. UI and UX are two such terms that often get people in a muddle....
Social media is the great equaliser. No matter the size of your company, it connects you to your audience – a few quick clicks and you’re talking to the people that you rely on to make your company successful. And the glory of it is its simplicity....
It's always great to have friends, and here at Orfi Media we have loads. Today we have a guest post from our pal Matt Pyke, founder of Fly High Media. There are between 500 – 600 algorithm changes in Google each year. This is quite astounding...
We’ve all been there. Sat on your social media channel of choice, a post pops up from a person or brand. It’s the seventh time you’ve seen them post that day. You’re angry. *Unfollow*. Or how about this one. Every time you open Twitter or Facebook, you...
We need to talk about copywriting. It’s so important for your company – regardless of what you hear about modern consumption of news and views. Last week we wrote about the increasing importance of video, and how good videography is so effective at driving brand engagement. And...
The way we digest content is constantly evolving. Trends develop, overwhelm the market and then fade away again. Social media is going nowhere fast, and has smashed the media industry, forcing it to develop new foundations from which to build upon. And at the very...
Influencers are becoming an increasingly accepted aspect of our social media lives. But is that a good thing? We’ve all seen knock-off celebs promoting teeth whitening strips and weight loss teas, but what you might not realise is these celebs – or influencers as they like...
Orfi Media are delighted to announce that they are working in partnership with London City Royals to help Britain’s newest professional basketball franchise to grow and develop their brand and digital presence. The Orfi team are working on a diverse brief to help deliver the Royals...
Instagram boasts 130 million active users and 58 photos are uploaded on average every second. So with such a massive share of the market, what more could the picture champs want? More. Always more. It was inevitable that Instagram HQ had something new up their sleeves...
I’m sure like rest of the UK you’ve been watching Love Island over the last eight weeks, right? If not then you’ve done well to avoid getting sucked into ITV’s most viewed programme of the year. It is addictive. I’ll be the first to make my opinion...
We’re in the middle of executing our first major campaign for a client...
We'd like for you to get to know the Orfi Media team. So, we've asked the guys to write a short blog post on a subject close to their hearts. To close out the week, communications manager Andy takes his turn with a passionate defence...
We'd like for you to get to know the Orfi Media team. So, we've asked the guys to write a short blog post on a subject close to their hearts. Fresh from her university experience, social media assistant Elise questions whether it was worth the...
We'd like for you to get to know the Orfi Media team. So, we've asked the guys to write a short blog post on a subject close to their hearts. Social media manager Sophie takes aim at...
We'd like for you to get to know the Orfi Media team. So, we've asked the guys to write a short blog post on a subject close to their hearts. First up, founder Jonas talks about dreaming big. A little fat kid sits in a small...